Cathy Joyce, originally from Ireland, embarked on her career journey in 2001 at the Radisson SAS Hotel in Limerick. During her tenure there, she worked in various departments, ultimately completing the Radisson Hotel Management Programme. In parallel, she pursued her educational aspirations, earning a Diploma at HSI Business College in Sales, Marketing, Advertising, and PR.
In 2009, Cathy embarked on a year-long adventure to Australia. Upon her return, she joined Citywest Hotel, Conference & Event Centre in Dublin as Sales Manager, she quickly rose through the ranks and was promoted to the position of Director of Sales – MICE in 2014. During her time at Citywest, Cathy was a vital part of the Meet in Ireland Team, a collective of over 40 suppliers who travelled extensively across the United States and Europe, promoting Ireland as a premier destination for meetings and events. Cathy considers this experience as the foundation of her career in the MICE industry. It was during this period that she developed a profound passion for travelling and working on a global scale.
After five wonderful years in Dublin, Cathy was offered the opportunity to move to Abu Dhabi and take on the role of Director of Sales – Groups at The Ritz-Carlton for a two-year tenure before joining Anantara Qasr Al Sarab Desert Resort, one of the world’s most renowned luxury hotels as Director of Sales.
In 2019, Cathy returned to London and joined Melia Hotels International as Global Sales Director – MICE. In this role, she was responsible for driving the UK Market outbound on behalf of 360 hotels across six brands in 40 destinations. Cathy’s dedication lies in crafting and delivering exceptional event experiences. She collaborated closely with key stakeholders including event planners, corporate clients, Destination Management Companies and tourist boards to ensure the seamless execution of MICE programs.
In 2022, Cathy’s journey led her to Hyatt Hotels, where she assumed the role of Director of Sales for the iconic Hyatt Regency London – The Churchill. Her focus primarily revolved around selling to the US inbound market before she transitioned to DMC Advantage in 2023.
Cathy’s true passion resides within the Global Sales MICE market, particularly in looking after the UK Market. She is a consummate professional with a genuine passion for the hospitality industry. Cathy is unwaveringly committed to ensuring her clients have the most exceptional experience, and she approaches every event with a steadfast dedication to success.
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